Le Manjue Café - Franchise Concept
Design for Le Manjue Organique brand coffee line concept.
In this project was developed a concept of interiors and also the plan and detailing of the service area that was used as the basis for the new franchises.
I sought to create a cozy atmosphere, reminiscent of the other units I have already made for the restaurant Le Manjue. And have reuse of construction waste, use of green certified materials and furniture from suppliers in the region.
As this would be an economical franchise concept, instead of investing in vertical gardens, we created forest photo applications. More precisely a point of view from "inside" the forest. Thus, each unit can show a different Brazilian forest. Giving a visual sense of connection with nature, which according to studies, only the visual already stimulates the brain and generates stress reduction in space users.